Carbon-14 Analysis: Defining Biobased & Measuring Packaging, Plastics, and More
Date and Time
- Date and time
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in
-07:00 - End time
- Duration
- 60 minutes
12 Nov 2026 2:00 am. in -07:00. until 3:00 am. 60 minutes
About this webinar
Join us to learn how Carbon-14 biobased testing fits into today’s complex sustainability landscape, including how biobased claims differ from recyclable and biodegradable claims and how they can be used together to avoid greenwashing risk. We’ll cover key material and product applications across packaging and plastics, along with global regulatory and market drivers shaping demand for biobased content. You’ll also gain clarity on biobased certification pathways and how verified claims support ESG goals, labeling compliance, and global market access.
What you’ll learn:
– Understanding Green Claims: a focus on biobased, biodegradable, and recyclable
– Materials & Applications: biobased packaging, plastics, and more
– Global demand & Regulation: single-use plastics restrictions
– Testing & Biobased Certification: USDA BioPreferred, SGS Green Marks, and other programs
– ESG & Market Strategy: avoid greenwashing and enable global market access
Who should attend:
This webinar is designed for sustainability leaders, product developers, and compliance teams who need a clear, science-backed way to substantiate biobased claims, navigate evolving plastics regulations, and turn certified materials into a competitive ESG and market-access advantage.
Register for this webinar
Speakers
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Rachana Singh
Rachana Singh is a Scientific Account Manager at SGS Beta and SGS Isobar. Since joining the team in 2020, her primary role has involved regional business development strategy for various laboratory services. She advises clients on analysis requirements for their product lines and collaborates with researchers on project specifications. Rachana holds a Master's in Biotechnology from Amity University Noida, and a Bachelor's in Industrial Microbiology from Sam Higginbottom University of Agriculture, Technology and Sciences. She currently works with a diverse range of clients across archaeology, geology, and hydrology, as well as professionals in various industries testing for renewable carbon.
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Jessica Ballasi
Jessica Ballasi is a Policy Research Associate at SGS Beta. She actively researches policy development relating to biogenic and biobased products worldwide. She joined Beta in 2023 and holds an LLM in International Law and Security from the University of Glasgow.